Can the Supply Chain directly affect Customer Loyalty?

By Manhattan Staff,

I shop online; a lot….it’s convenient, easy. The frustrating part has to be waiting for my purchases to arrive. But, that’s just the way e-commerce is, and is never going to change; there will always be a wait. However, when the wait is short….a few hours….a day I get the same rush of excitement as I did when I pressed the buy now button.

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