Press Release

Manhattan Associates Wins China Chain Store and Franchise Association’s (CCFA) Best Partner Award

Manhattan recognised for its ongoing contribution to the development of China’s retail and franchise industry

SHANGHAI and ATLANTA, 27 November, 2012

Global supply chain optimisation provider, Manhattan Associates, Inc. (NASDAQ: MANH) today announced it has received an award for “Best Partner” from the China Chain Store and Franchise Association (CCFA) for its leading supply chain solutions, the successful deployment of those solutions for customers throughout China, and the ongoing contribution Manhattan is making to the promotion and development of China’s retail industry.

Established in 1997, the CCFA is the only national industry association representing the retail and franchise industry in China. Its members include over 1,000 enterprises and 200,000 individual retail and franchise stores. The award results were announced during CCFA’s annual events – The China Retail Leadership Summit 2012 and The China Retail Industry Convention - where its members gathered to discuss strategies for sustainable business amid economic slowdown.

CCFA presented the “Best Partner” award for the first time, with a wide range of companies supplying goods and services to the retail industry nominated, including facility service providers, product suppliers, information technology vendors, other service suppliers and consulting agencies. Award nominees were evaluated by CCFA’s senior committee members according to the quality of their products and services, the recognition gained from the local market as well as each company’s contribution to China’s retail industry.

Manhattan was recognised for its best-in-class supply chain technology and the benefits it has delivered to retail customers in both online and store operations. During the past few years, Manhattan has maintained a strong growth trajectory in China, it has received widespread recognition from many of China’s key industry and trade bodies, and it has completed a range of successful deployments for retail and distribution customers such as Boshiwa, BuBuGao, Foton, Happigo, Semir and Sinopharm.

“During times of economic uncertainty, retailers are focusing on cost reduction initiatives at the same time as seeking innovative ways to increase revenue and create a sustainable competitive advantage,” commented Madame Guo Geping, Chairman of the CCFA. “Manhattan Associates has a proven track record in helping companies deliver on these goals. During the evaluation process, it was clearly demonstrated to us that our members who have deployed Manhattan’s solutions, such as its renowned Warehouse Management System (WMS), have greatly benefited from doing so.”

Commenting on this award win, Jeff Baum, senior vice president, Asia-Pacific, at Manhattan Associates said, “We are delighted to have won the “Best Partner” award and be recognised for our contribution to the retail industry. CCFA is a very important and well respected association and it is a great honour. Our dedicated team is committed to partnering with our customers to help them address their unique supply chain needs. As more and more retailers expand their business into new channels to reach a wider group of consumers, and as those consumers increasingly demand a consistent service experience at every touch point, an advanced supply chain solution is becoming critical in supporting businesses as they become truly multi-channel. We want to help our customers deliver a ‘Zero Disappoint Retail’ experience to their customers.”

Baum concluded, “Looking ahead, we will continue to work closely with our customers, helping them to create agile and responsive supply chains to support them in this new multi-channel era and hopefully strengthen our partnership with CCFA in the coming years also.”

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About Manhattan Associates, Inc.

Manhattan Associates continues to deliver on its 22-year heritage of providing global supply chain excellence to more than 1,200 customers worldwide that consider supply chain optimisation core to their strategic market leadership. The company's supply chain innovations include: Manhattan SCOPE®, a portfolio of software solutions and technology that leverages a Supply Chain Process Platform to help organisations optimise their supply chains from planning through execution; Manhattan SCALE™, a portfolio of distribution management and transportation management solutions built on Microsoft .NET technology; and Manhattan Carrier™, a suite of supply chain solutions specifically addressing the needs of the motor carrier industry. For more information, please visit

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