Kurt Geiger Selects Manhattan Associates to Power Omnichannel Retail Growth
LONDON and ATLANTA, 06 March, 2017
Iconic global fashion brand Kurt Geiger has selected Manhattan Associates, Inc.’s (NASDAQ: MANH) Omnichannel Solutions platform as the foundation for a systems transformation that will advance its global retailing capabilities and support the company’s growth objectives into the future. With Manhattan’s industry-leading technology, Kurt Geiger will be able to improve its service offering across all channels and deliver a more fulfilling customer experience.
The Manhattan Omnichannel platform, including its Enterprise Order Management and Warehouse Management solutions, will provide Kurt Geiger with powerful order orchestration and execution capabilities and give customers greater control of when, where and how they receive goods. The technology will accelerate goods flows and cut delivery lead-times for customers at the same time as allowing Kurt Geiger to fulfil orders via the most optimal route to balance service and profitability goals.
Giuseppe Guillot, Logistics & Systems Infrastructure Director at Kurt Geiger, said: “Manhattan’s vision for future omnichannel commerce enablement and its expertise in fashion retailing made this an easy decision for us. As we advance our omnichannel expertise, our store staff and call centre agents will gain the powerful capability to view and service customer orders across all selling channels. They will be able to quickly search using any piece of customer or order information, service customers across all touch points and fulfil orders with inventory from any channel—delivering an outstanding customer experience and earning brand loyalty. Manhattan’s solutions will become the driving force behind our omnichannel operation and will promote conversions across every point of commerce and enhance customer lifetime value.”
Henri Seroux, Senior Vice President, EMEA at Manhattan Associates, commented: “Customer expectations for “anytime, anywhere” order fulfilment are rising sharply. Forward-thinking retailers like Kurt Geiger choose Manhattan because of our continuous investment in innovation that keeps them ahead of their competition in this rapidly changing market. We look forward to working alongside the Kurt Geiger team on its omnichannel development programme.”
Kurt Geiger first opened in Britain’s fashion capital on Bond Street, London in 1963. Since the Sixties Kurt Geiger has not stood still as it continuously evolves to make covetable footwear and accessories with a unique market position, pairing aspiration with accessibility. Today Kurt Geiger is owned by private equity firm Cinven and sells its goods through 70 branded, standalone stores globally, over 170 concessions within the world’s most prestigious department stores and via a growing online presence including its digital flagship www.kurtgeiger.com.
Manhattan Associates is a technology leader in supply chain and omni-channel commerce. We unite information across the enterprise, converging front-end sales with back-end supply chain execution. Our software, platform technology and unmatched experience help drive both top-line growth and bottom-line profitability for our customers.
Manhattan Associates designs, builds and delivers leading edge cloud and on-premise solutions so that across the store, through your network or from your fulfilment centre, you are ready to reap the rewards of the omni-channel marketplace.