Press Release

Columbia Sportswear Implements Manhattan Associates to Drive Mobile Labor Management Capabilities

ATLANTA, November 01, 2016

Columbia Sportswear Implements Manhattan Associates Mobile Labor Management Capabilities

Manhattan Associates, Inc. (NASDAQ: MANH) today announced that Columbia Sportswear Company (NASDAQ:COLM), owner of a portfolio of leading active apparel and footwear brands, has implemented Manhattan Associates’ Labor Management Solution (LMS) to drive productivity and enhance employee engagement at its U.S. distribution centers (DCs).

Columbia desired additional insight into the allocation and productivity of its workforce and sought a sophisticated labor management tool to complement its existing solutions. Manhattan’s LMS offering proved a strong fit for Columbia’s needs, with the tool’s mobility capabilities serving as a key selling point. Manhattan’s Distribution Management (DM) Mobile application enables Columbia’s DC managers to address any operational issue directly from the floor, via a mobile tablet. This freedom from the back office facilitates greater interaction across teams, speeds issue resolution and drives workforce productivity.

“Columbia Sportswear has been designing and marketing high quality active and outdoor products for more than 75 years,” said Dan Dougherty, vice president, global distribution, Columbia Sportswear. “One of our top priorities has always been timely delivery to our valuable wholesale customers, as well as directly to consumers. Ensuring team efficiency and productivity is a key strategic focus for the company as we strive to consistently deliver on that promise. Manhattan Associates has demonstrated both significant industry expertise and a dedication to our continued success via long-term warehouse operations support, and we look forward to working with the company in an expanded capacity.”  

The LMS implementation represents an expansion of Manhattan’s long-standing relationship with Columbia Sportswear, who deployed Manhattan’s Warehouse Management System (WMS) in the U.S. in 1999 and has since expanded use of the solution across its U.S., French and Canadian DCs.

“Manhattan Associates understands the challenges of managing inventory and labor forces across a complex, distributed network,” said Peter Schnorbach, senior director, product management, Manhattan Associates. “Our customers require visibility into all facets of warehouse and labor management in order to drive business growth, and we’re committed to delivering this critical insight. We’re proud to have enduring relationships with leading brands like Columbia Sportswear and to contribute to their ongoing success.”

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About Columbia Sportswear Company

Columbia Sportswear Company has assembled a portfolio of brands for active lives, making it a leader in the global active lifestyle apparel, footwear, accessories and equipment industry. Founded in 1938 in Portland, Oregon, the company’s brands are today sold in approximately 100 countries. In addition to the Columbia® brand, Columbia Sportswear Company also owns the Mountain Hardwear®, SOREL®, prAna®, and OutDry® brands. To learn more, please visit the company's websites at,,,, and

About Manhattan Associates

Manhattan Associates makes commerce-ready supply chains that bring all points of commerce together so you’re ready to sell and ready to execute. Across the store, through your network or from your fulfillment center, we design, build and deliver market-leading solutions that support both top-line growth and bottom-line profitability. By converging front-end sales with back-end supply chain execution, our software, platform technology and unmatched experience help our customers get commerce ready—and ready to reap the rewards of the omnichannel marketplace.

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