What is clienteling?
Clienteling improves in-store personalization by making a broad array of customer information and customer-focused capabilities available to the store associate. Clienteling benefits from interoperability with an enterprise order management system to provide real-time access to customer transactions, network inventory and full lifecycle fulfillment.
What can clienteling do?
Allow store professionals to meet their customers at key points along the brand journey— before, during and after store visits for personalized attention and service. Give them a 360° view of customer activity (from Enterprise Order Management) with an electronic ‘black book’ for a high-touch, premium shopping experience.