Podcast: The Happy Index
Retail therapy is a very real thing. Research shows that positive shopping experiences create real enjoyment for consumers. But how can retailers deliver when everyone’s wants and needs are different? In this episode, we dive into what it takes to raise the Happy Index. It starts with efficient ecommerce fulfilment, inventory accuracy and true unified commerce.
GUESTS: Georgia Leybourne, Senior Director International Marketing, Manhattan Associates and Martine Toussaint, Senior Marketing Manager, Manhattan Associates