GrowGeneration Selects Manhattan Active® Point of Sale to Grow Omnichannel Sales

Manhattan Associates Inc. (NASDAQ: MANH) today announced GrowGeneration, the nation’s largest chain of hydroponic and organic garden centers, has selected Manhattan Active® Point of Sale to support its future growth and deliver a customer-centric shopping experience. 

GrowGeneration owns and operates retail hydroponic and organic gardening stores across the U.S. as well as the growgeneration.com online superstore. In order to keep up with its thriving business, GrowGeneration required an omnichannel retail solution engineered with advanced adaptability and scalability.

Manhattan Active Point of Sale supports associates and customers online, in the contact centre and in the store. Built entirely from microservices, Manhattan Active Point of Sale is the only solution that provides a single, intuitive experience for ringing up a sale, taking a return, looking up item availability at another store or picking and packing orders for shipment. And it is part of Manhattan Active® Omni, a solution that unifies order management, engagement, and store inventory and fulfilment to deliver personalised customer experiences.

“GrowGeneration is one of the largest hydroponics suppliers in the country and our business is growing at a rapid rate,” said Dennis Sheldon, chief supply chain & technology officer. “In selecting a point of sale system, it was critical we find an agile solution that could scale with our business while also providing excellent customer experience. Manhattan Active Point of Sale’s cloud infrastructure greatly improves scalability and gives our team a single tool for managing all customer interactions and needs across the customer buying journey.”

“Today’s stores are more than just a place to shop,” said Bob Howell, executive vice president, Americas at Manhattan Associates. “For retailers like GrowGeneration that are focused on a best in class customer experience, they require the next level of cloud based store solutions in order to sell, fulfil and engage their consumers anywhere. We’re proud that GrowGeneration has chosen Manhattan Active Point of Sale and look forward to helping this successful company take their business to the next level.”