Groupe Dynamite Modernizes Its Shopping Experience with Manhattan Active® Point of Sale

Manhattan Associates Inc. (NASDAQ: MANH) today announced that Groupe Dynamite, owner of the popular Dynamite and Garage fashion brands, has selected Manhattan Active® Point of Sale to deliver a more modern, customer-centric shopping experience. The retail leader will begin deploying Manhattan’s Point of Sale (POS) solution in 10 pilot stores this summer, with plans to expand to its remaining 300+ retail locations later this year.

Groupe Dynamite creates, designs, markets and distributes a constantly evolving collection to more than 300 retail stores in the U.S. and Canada. The retailer uses Manhattan’s Omni and Warehouse Management solutions to manage the flow of products through these stores and its Canadian distribution center, but its progress towards true omnichannel commerce had been hampered by an aging point of sale system.

“We wanted to add the latest fulfilment methods, like Buy Online Pickup in Store and Ship from Store capabilities, but were limited by a legacy POS with an inflexible architecture,” said Marie-Soleil Tremblay, senior vice-president Sales, Operations & RPI, Groupe Dynamite Inc. “Manhattan’s POS solution will give our retail associates the state-of-the-art tools they need to provide a modern and personalized shopping experience.”

“Groupe Dynamite leverages Manhattan Active Omni’s robust Order Management, Store Fulfilment and Store Inventory Management functionality. We are so pleased to be able to add a leading Point of Sale solution, with its advanced omni-cart and clientelling functionality, to this powerful application suite,” continued Tremblay.

“Groupe Dynamite is building the retail store of the future and Manhattan is proud to provide the technology foundation for this initiative,” said Bob Howell, senior vice president, Americas, for Manhattan Associates. “With its microservices and cloud-native architecture, Manhattan Active Point of Sale will give Groupe Dynamite the flexibility to keep up with constantly-changing customer shopping behaviours and provide great scalability.”

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