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The Science Behind the Store

The Science Behind the Store

You’d be forgiven for thinking that bricks and mortar retailers are the underdogs in today’s omni-channel world. They’re burdened with all the overheads of running a physical network of stores and a set of disparate systems and processes built up over years of incremental change.

When it comes to revolutionising the distribution network, many traditional retailers don't know how to put their stores at the heart of their strategy, or how to make their stores work as hard as they should. 

So in this latest retail shake-up, how can traditional retailers keep the edge?

Deliver On Your Promise to Customers