Real-Time Order Tracking
Proactive Alerts & Notifications
Back to Enhanced B2B Buyer Experiences
Order Fulfillment Transparency
Manhattan Enterprise Promise & Fulfill™ equips B2B merchants with tools to provide buyers with on-demand and proactive end-to-end order transparency across inventory, fulfillment, and delivery.
Improved Customer Trust, Increased Efficiency
In B2B commerce, transparency in order fulfillment is essential for merchants to provide reliable services that enhance customer satisfaction. Customers of B2B merchants require real-time visibility into order statuses and delivery timelines to make informed decisions and prevent disruptions. A lack of fulfillment transparency can lead to delayed shipments, inaccurate order tracking, and mismatched customer expectations, ultimately resulting in frustration.
Traditional enterprise resource planning systems often fall short in offering comprehensive order visibility across multi-node fulfillment networks. As a result, B2B merchants usually rely on manual tracking and disconnected systems, slowing their response to order status inquiries. To remain competitive, B2B merchants must adopt a unified, real-time order transparency solution that provides buyers with actionable insights at every stage of the fulfillment process.
Manhattan Enterprise Promise & Fulfill meets this need by delivering real-time, end-to-end order transparency across inventory, order processing, fulfillment, and delivery networks. This solution enables B2B buyers to track their orders live and receive proactive alerts, ensuring they always have the latest information regarding their fulfillment status. If an order encounters a delay or inventory issues arise, the system automatically notifies customers and suggests alternative fulfillment options.
By eliminating blind spots in the supply chain and facilitating insight-driven decision-making for buyers, Enterprise Promise & Fulfill helps B2B merchants enhance service levels, reduce operational risks, and build customer trust — factors that are crucial for success in the modern B2B landscape.
Order Fulfillment Transparency Features
Business Scenario with Order Fulfillment Transparency
A global electronics distributor supplies high-value components to manufacturers who operate on tight production schedules. One of their key customers, an automotive manufacturer, places a large order for microchips, expecting delivery within five days to keep their assembly line running. Utilizing Enterprise Promise & Fulfill, the distributor provides buyers with real-time order tracking, allowing the manufacturer to monitor the order’s progress from warehouse processing to carrier transit.
Midway through fulfillment, a weather delay threatens the delivery timeline. Instead of leaving the customer uninformed, Enterprise Promise & Fulfill automatically triggers an alert, provides an updated estimated arrival time and recommends an alternative fulfillment center for expedited shipping. This level of order transparency helps the manufacturer avoid costly production downtime, maintains trust in the distributor, and encourages them to continue placing high-value orders in the future.
Business Outcomes
Manhattan Enterprise Promise & Fulfill’s order fulfillment transparency capability enables B2B merchants to realize the following improved business outcomes:
Improved Customer Trust and Satisfaction: Providing real-time order visibility ensures buyers always know their order status, reducing uncertainty and strengthening trust in their relationship with a merchant.
Faster Issue Resolution: Proactive alerts keep buyers well informed on fulfillment progress, empowering them to address exceptions before they escalate into problems for their business and create additional fulfillment costs for the merchant.
Increased Operational Efficiency: Automated order tracking and updates reduce manual buyer inquiries to merchants, freeing up sales and customer service teams to focus on higher-value tasks, which improves labor productivity.
Elevated Sales Revenue: Real-time order visibility ensures customers stay informed about their order status, reducing uncertainty and preventing revenue-reducing order cancellations due to delays or lack of updates. Further, when buyers trust that their orders will be delivered accurately and on time, they are more likely to place larger and more frequent orders, driving long-term B2B merchant revenue growth.
Seeking to provide an enhanced buyer experience?
Explore how Enterprise Promise & Fulfill from Manhattan creates an enhanced buyer experience by giving buyers greater control over order fulfillment, including fulfillment preferences, order tracking, and order modifications.