<p>Read the report</p>

THE RISE OF THE MODERN POINT OF SALE

Gartner emphasizes the need for a POS Unified Commerce Platform. 

In the recent Market Guide for Unified Commerce Platforms Anchored by Point of Sales (POS) for Tier 1 and Tier 2 Retailers, Gartner states, "retailers must-have solutions to support a fluid customer journey that traverses both online and offline channels and includes multiple touchpoints."  In other words, unified commerce. Execution of unified commerce is one of the most important capabilities in retail today.

Gartner

A retailer's ability to provide a seamless customer experience is directly tied to unified commerce platforms anchored by POS and, ultimately, will determine its long-term success.

—Max Hammond, Senior Director Analyst

Deliver Unified Commerce

MORE THAN A POINT OF SALE – SEAMLESS EXPERIENCE AND UNIFIED COMMERCE

The report discusses many emerging trends in the retail sector, including the fact that "30% of online orders are returned" - many to stores. Therefore, a retailer must receive those returns and get that inventory back into the sales cycle, especially if those products are not included in that store's planned assortment. 

A POS unified commerce platform can provide unobstructed inventory visibility and facilitate access to those products regardless of the location. Additionally, recent events have made the requirement for open architecture and guaranteed robust security, privacy, disaster recovery, and resilience in a POS a top priority. Ultimately, a modern retail point of sale – working in tandem with leading order management technology – is key to success in the new age of retail. 

A MODERN RETAIL POS IS FOUNDATIONAL

A modern retail POS is foundational to the omnichannel commerce experience and needs to be versionless, agile, mobile, resilient, engaging, and unified. 

Download the Gartner® report to find,

  • An analysis of the demands put on today's retailers
  • Attributes of a modern POS  
  • Recommendations on what to look for when selecting a POS

Gartner, Market Guide for Unified Commerce Platforms Anchored by POS for Tier 1 and Tier 2 Retailers, Max Hammond, 2 August 2021.

GARTNER is a registered trademark and service mark of Gartner, Inc. and/or its affiliates in the U.S. and internationally and is used herein with permission. All rights reserved.

The graphic was published by Gartner, Inc. as part of a larger research document and should be evaluated in the context of the entire document. The Gartner document is available upon request from Manhattan Associates.

Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner's research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.

<h2><span style="color:#000000;">EXPLORE</span></h2> <p><span style="color:#000000;">The extraordinary ways Manhattan Active Point of Sale unifies next-generation selling and engagement functionality through state-of-the-art technology.</span></p>

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